TRACY HAZZARD

TRACY HAZZARD

Tracy Hazzard

Product Launch & Brandcast Strategist

As a Brand and Product Strategist for Hazz Design, Tracy Hazzard has ghost-designed, sourced and launched 250+ consumer products generating more than $2 Billion at e-commerce and mass-market retailers. For over 25 years, she has worked with design-leading brands like, Martha Stewart Living and Herman Miller to out-design, out-source and out-profit the competition. Tracy is the co-inventor of 37 patents that have helped her clients get acquired and achieve high asset valuations. In addition to being an Innovation Columnist for Inc., she has been featured in Harvard Business Review, Forbes, Wired and CNN Money. Tracy co-hosts the podcasts: Product Launch Hazzards, Feed Your Brand and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology.

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A Sample of Tracy's Best Episodes...

Feed Your Brand

When you talk about what makes the best podcast interview questions, you have to talk about the mindset that goes into it. A curious mindset is always the best place to start. Being in that growth mindset helps set the tone for everything you do. You have to look at it from the perspective of learning something and connecting with people so you can put the same energy in it around the fact that people who are watching might learn something, too…

Product Launch Hazzards

Product developers, inventors, marketers, entrepreneurs, and curious listeners, lend us your ears: the success of your product does not rest on how passionate you are or how great you think your product is. There is a fundamental process that you must follow, which involves having the right things, in the right order, and the right resources before going deeper into the rabbit hole…

WTFFF?! 3D Printing Podcast: 3D Print Tips | 3D Print Tools | 3D Start Point

Tom and Tracy go live from SXSW where they are joined by serial disruptor and digital innovation expert Jay Samit. They dive deeper into the subject of disruptive technology relating to 3D design. Jay focuses on providing virtual reality, augmented reality, and mixed reality solutions for corporate and public sector clients…

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As Seen, Heard, and Read On...

Tracy Leigh Hazzard: How To Launch Your First Product

Tracy is CEO of industrial design firm Hazz Design and co-designer of 250+ consumer products you buy at retail everyday.
She is a beacon of reinvention, innovation, and entrepreneurship.

Tracy Hazzard

FBAM20 Thinking of Creating a New Product? Listen to Tracy Hazzard of Product Launch Hazzards!

Tracy Hazzard is an Inc. Columnist and the Product Strategist for Hazz Design. She has co-designed and developed 250+ consumer products! She works with design-leading brands like Martha Stewart Living and Herman Miller and retailers like Costco and Target…

Tracy Hazzard

Tracy Leigh Hazzard – “This is an evolution and not a revolution”

Tracy Hazzard is an Inc. Columnist and the Product Strategist for Hazz Design. She has co-designed and developed 250+ consumer products! She works with design-leading brands like Martha Stewart Living and Herman Miller and retailers like Costco and Target.

How 3D Printing Is Transforming Business

The question isn’t, “What can you 3D print?” Instead, you should be asking, “What can’t you 3D print?”

As the technology for 3D printing objects advances, we will see it become a more practical, efficient and cost-effective solution for developing our everyday products….