Posts tagged with: authenticity

  The tone with which any company does their marketing is just as important to their brand as their logo, their aesthetic, and every other aspect we associate with a “brand.” But a successful and appropriate marketing tone cannot be established without building up a good level of authenticity. Today, Juliet Clark of Super Brand Publishing joins Tracy Hazzard to talk about how authenticity helps craft your marketing tone and your brand. Juliet and Tracy......
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  Happiness is a choice, whether we know that or not. It is the main core of what people truly desire. Life coach Esateys Stuchiner says oftentimes, we cover our happiness with so many belief systems, programs, and ideas of how we’re supposed to be that we fail to allow ourselves to feel the happiness of what it is being in the moment that brings to us. Esateys co-hosts the Relationships Done Different podcast with......
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The term authenticity is being thrown around a lot, especially in marketing but what does it really mean? So many brands are slaughtering their own brands by not being good to their customers and by not being authentic. It’s hard to hide your authentic self when you’re podcasting or video casting. Your audience who listen to you either on video streams or video or audio programs in a podcast can tell when you’re being authentic......
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